mar 100/perez - blog

Those HSBC bank ads are the perfect example of different perceptions. i see them everywhere now and i can see the three different points. there is one of a wallet that show the misfortune of losing the wallet the burden of finding the wallet and having it on your concence if you don't return it and the luck someone can think they have for finding money. they are very interesting but very true because not everyone is the same and those are the three main thoughts that will pass by someone mind when a wallet is lost

mar 100/perez - blog

While walking home from the train i saw a HSBC bank ad that shows how people perceptions are different. The ad is of a woman that is about to get plastic surgery and has the pen marks on her face to what she was going to lift or change. The same picture is repeated three times but they have a different saying under each picture. Confidence, Luxury, Vanity three different reason why woman get pastic surgery. Then they saying is "Different values make the world a richer place."

mar 100/perez - blog

People perception are indeed different, so how do certain companies get different people to buy their same stuff. i got a email today for a shoe company that i thought was very interesting. It had the same pair of pumps on 2 totally different girls. The first picture was a white lady wearing her pumps with her business suit. Then beside it there was a lady of color wearing the same pumps but with a mini skirt as if she was going to a night club. So basically they are showing the same shoes in to different scenarios, i take it as they are putting them selves in 2 totally different peoples shoes (literally) in efforts to sell the same shoe

mar 100/perez - assingment

This commercial is clearly targeting Spanish people. From The Spanish music in the back and the guy rapping/singing Reggaeton (Spanish reggae). To the Spanish channel shown on the TV. The girls and the guys that are rapping are all Spanish. You also get the feeling that they are in the Caribbean somewhere because of the palm trees and pretty beach. And most important it mentions that you can call Puerto Rico for free if you take the package.




This commercial is intended for African-American men. All the men in the commercial are black and they are talking in "slang" when they say wazzup which is whats up.

mar 100/perez - blog

GM is cutting cost in its advertising department. They will no longer advertise for "smaller sports" such as skiing. They also will only advertise during the games if its a college sport. GM's sales and shares at a all time low and the company is making all necessary budget adjustment to try to keep the company afloat. Advertising is one place where they are making lots of changes and lots of cuts.

http://www.bloomberg.com/apps/news?pid=20601079&sid=a5Zjz_AUnMMQ&refer=home

mar 100/perez - blog

GM keeps giving the pink slip to its employees. They have announced yet another big lay off, this one is said to lay off 5,000 employees and to ceasing contributions to some retirement plans for certain employees. GM is said to be saving a lot of money by doing all these layoffs and with a upcoming merger in talks, more employees can expect to be getting a pink slip themselves.

http://www.bloggingstocks.com/2008/10/24/general-motors-cuts-another-5-000-jobs-stops-contributions-to-4/

Monday blog

mar 100/perez - blog

missed 1 days off blog b/c of my lack of internet access while the passing of a loved 1.

RIP Mariano

mar 100/perez - blog

In more efforts to cut cost GM has is suspending some workers benefits. they will no longer match nonunion workers 401k. They will also eliminate its scholarship program and its financial assistance for tuition and adoption. Its has been said that not many companies go down this path which only shows how bad GM is truly doing.


http://www.latimes.com/business/la-fi-gm24-2008oct24,0,5127707.story

a moment to grief.....

Grief is like the Ocean deep, dark, cold and bigger than any of us. Something that cannot be understood or concord. RIP u will be deeply missed!

mar 100/perez - blog

the union workers approved the purposed buyout that GM put on the table for their Ohio plant. All details remain the same i blog before. This plant is closing due to GM losing business because of consumers making the conversion to smaller vehicles.


http://www.mlive.com/newsflash/index.ssf?/base/news-58/1224792864235030.xml&storylist=newsmichigan

mar 100/perez - blog

Former GM employee Camille “Zohar” McMillan is releasing a tell all book about her experience while working for GM. McMillian claims that she was discriminated due to her multiple sclerosis, she says she was denied proper safety rights and medical attention, was threaten by physical violence by a former general foreman, and had to deal with racial slurs and gender-based insults. Her book SURVIVING GENERAL MOTORS WITH MULTIPLE SCLEROSIS AND CORRUPTION IN THE MICHIGAN JUDICIAL SYSTEM: A Life Renewed Through Judaism talks about all her struggles at GM and when trying to sue the company.

http://www.ereleases.com/pr/surviving-general-motors-employee-describes-claims-abuse-gm-michigan-courts-chronicles-life-renewed-judaism-13469

mar 100/perez - blog

For the first time this year Toyota beat GM sales in China. For the past 7 months GM has stayed steady in its China market but since August the sales have dropped. GM is losing most of its sales to the Japanese automakers Toyota. It seems as GM closes down plants Toyota opens them. Be careful GM looks like Toyota trying to take your place as the worlds largest automakers.


http://www.bloomberg.com/apps/news?pid=20601087&sid=aR0b2kAA4Ryw&refer=home

mar 100/perez - blog

Executives at GM and Chrysler are trying to seal the deal on the merger as soon as possible. They are worried that the financial crisis and the upcoming elections might be a distraction to the merger proposals. Therefore, executives at the automakers are pushing for a rapid closing deal.

http://www.marketwatch.com/news/story/gm-chrysler-executives-want-deal/story.aspx?guid={E89EBA50-7181-4D93-84F4-095415250B61}&dist=hpts

mar 100/perez - blog

GM is doing their second buyout package at their Morain, Ohio plant. This package is being offered to the more than 1000 employees that remain after their first buyout package was offered.
$140,000 has been offered to employees who have worked at the plant for 10 years or more and $70,000 to workers with less than 10 years. Employees will also be offered tuition assistance and scholarships to go back to school and finish degrees.


http://www.whiotv.com/news/17754270/detail.html

mar 100/perez - blog

GM supplier Lear which which makes seats for the Chevrolet Suburbans, Tahoes and GMC Yukonswill is set to close its Janesville's plant. This will cost 381 Lear employees to lose their jobs, they will continue to work until December 23. The new was annouced the same day that GM has said it will stop SUV production, eliminating about 1,250 positions. "Everybody expects that, though. Why would you sequence parts into a building that's not making vehicles?" asked John Beckord, president of the nonprofit business association Forward Janesville.


http://www.madison.com/wsj/home/biz/310031

mar 100/perez - blog

GM Chief is looking desperately for a solution to the declining sale GM has been experiencing over the last few years. GM sales are at a all time low the worst in 50 years. Rick Wagoner, chairman and chief executive of General Motors is pushing for a merger with Chrysler to keep the boat afloat. If the merger doesn't go through he could go down in history as the executive who presided over GM's demise.



http://www.iht.com/articles/2008/10/17/business/auto.php

mar 100/perez - blog

Its been days that the automakers GM and Chrysler began talks about a merger and there still is a big buzz about it all over. There are many speculations to why 2 automakers doing bad will merger. according to this article Chrysler wants to trade some of its brands for GM's 49percent of shares of a finace company thats called GMAC. The other 51% of GMAC shares is owned by CerberusCapital Management LP, which owns Chrysler. What will GM get out of the merger; Analysts believe GM would slash brands, lay off tens of thousands of workers and cut thousands of dealerships to create a profitable company.


http://www.mlive.com/grpress/business/index.ssf/2008/10/why_gm_and_chrysler_you_may_no.html

mar 100/perez - blog

Unions leaders are not fond of the idea of GM and Chrysler merging. They are concerned that there will be jobs lost and they will oppose of the automakers merger if so. They dont think a merger will be a solution to GM or Chrysler's problems. "top labor leader for GM Europe, Klaus Franz, called the potential merger “an absolute catastrophe.”

http://www.freep.com/article/20081014/BUSINESS01/81014045/1210/BUSINESS

mar 100/perez - blog

GM has said that bankruptcy is not a option for the company. I think its nice that they have faith in there company. But it seems that they are relaying on the federal loan to keep their company afloat!

http://www.reuters.com/article/newsOne/idUSTRE49D35H20081014

mar 100/perez - blog

there has been a lot of buzz this weekend over the Detroit automakers GM and Chrysler possibly merging. Both automakers are facing hard times and a merger might be a solution to the downturn of money that they are experiencing.

http://www.npr.org/templates/story/story.php?storyId=95664757

mar 100/perez - blog

GM is cutting back on cost again by ceaseing to provide health care coverage for more than 100,000 retirees and their dependents. GM which spent $3.3 billion on retiree health coverage in 2007 is looking for ways to reduce spending. They are offering retirees and their dependents a $300 deduction to their monthly pension checks to purchase insurance. Retirees who are lookin for a less costly plans must research and contact those companies themselves.



http://www.kaisernetwork.org/daily_reports/rep_index.cfm?DR_ID=54951

mar 100/perez - blog

GM is discussing a merger with Chrysler, a merger of GM and Chrysler would be a historic event, with two of the most iconic names in U.S. industry coming together to survive in an increasingly difficult environment.

http://www.iht.com/articles/2008/10/11/business/auto.php

mar 100/perez - blog

GM shares have fallen 30% and are the lowest they been in five years. This all happened after the S&P( Standard & Poor's Ratings Services) statement yesterday placed their credit ratings under review for possible downgrade. They are also predicting a though 2009 for GM. Sales in their top markets have decreased this quarter. US, China, India and Europe

http://ap.google.com/article/ALeqM5grCCxE35gg7D0x81FuojcFdoz8VwD93N6V5G0

mar 100/perez - blog

GM pulls out of another major advertising event, the Academy Awards. GM who usually runs commercials for one of the company's cars will end its 11 year streak next year. GM reportedly spent about 13.5 million dollars on commercials in this year Academy Awards. This is the second bill commercial pull by GM, the first was the Superbowl.


http://wot.motortrend.com/6302819/auto-news/report-hyundai-fills-oscar-ad-spots-gm-refused-picks-up-two-super-bowl-ads/index.html

mar 100/perez - blog

GM is not the only automaker that sales has declined. Due to the poor economy car sales has decreased more than they have in a long time and GM is not the only one

http://www.forbes.com/markets/2008/10/07/general-motors-headquarters-markets-equity-cx_md_1007markets12.html

mar 100/perez - blog

GM will be closing a Ohio SUV plant before the originally scheduled because of their lack of sales in the SUV department according the the article sales are low for the company's Trail Blazer, Envoy and 9-7X. Sales are down about 37% with these SUV which has now caused this Ohio plant to close 2 years early.


http://www.edmunds.com/insideline/do/News/articleId=133007

mar 100/perez - blog

surprisingly GM sales didnt do as bad as many people expected. The economic problems hasnt effect GM as hard as it has to other companies. many think that their GM employee discount saved a lot of sales. GM is still second in sales in US.

http://www.bloomberg.com/apps/news?pid=20601087&sid=ar1qfEilH2ZQ&refer=home

mar 100/perez - b;og

GM tries to sell its medium-duty truck operations first to Navistar and then Isuzu. But neither of these two has taken up the offer to buy.

http://www.jamaica-gleaner.com/gleaner/20081005/auto/auto3.html

mar 100/perez - blog

General Motors Corp. doesn't rule out the need for further restructuring if economic times get even tougher and says it is vital that U.S. lawmakers pass a financial bailout package.


http://www.businessweek.com/ap/financialnews/D93IB2L81.htm

happy b day 2 me!

mar 100/perez- blog

GM will reveal there new Chevrolet Orlando at the Paris motor show this week. It will be built at several locations around the world, including in Lordstown, Ohio, beginning in April 2010.

mar 100/perez - blog

GM top ten classic cars were 1965 chevrolet Impala, 1908 Cadillac, 1912 Cadillac, 1930 Cadillac V-16 roadster, 1938 Cadillac Sixty Special, 1953 Chevrolet Corvette, 1959 Cadillac, 1963 Chevrolet Corvette1966 Oldsmobile Toronado, 1963 Buick Riviera, 1966 Oldsmobile Toronado,
1968 Pontiac GTO. my favorite from the pictures and reading is the Chevrolet Corvette. Its pretty and red and its a convertible.


1953 Chevrolet Corvette

http://www.autonews.com/article/20080930/ZZZ_SPECIAL/309309998/1215

mar 100/perez - blog

GM will be getting a tax break for their new plant in Michigan. The Detroit City Council approved a $136 million tax abatement which will lasts 25 years. Even with the tax break, the company should generate about $4.6 million a year in tax revenue for the cit. " The Michigan Economic Growth Authority has approved tax credits; Flint, Pontiac and Bay City approved tax abatement to ensure GM manufactures the Volt and its key components in Michigan."


http://www.freep.com/apps/pbcs.dll/article?AID=/20080929/NEWS01/80929059