mar 100/perez - assingment

This commercial is clearly targeting Spanish people. From The Spanish music in the back and the guy rapping/singing Reggaeton (Spanish reggae). To the Spanish channel shown on the TV. The girls and the guys that are rapping are all Spanish. You also get the feeling that they are in the Caribbean somewhere because of the palm trees and pretty beach. And most important it mentions that you can call Puerto Rico for free if you take the package.




This commercial is intended for African-American men. All the men in the commercial are black and they are talking in "slang" when they say wazzup which is whats up.