Saturday, November 22, 2008

mar 100/perez - assingment






Proactive acne solution was created in 2003 by Drs. Rodan and Fields, skin care experts. Its a system used to control and prevent breakouts. The three step system that is dermatologist developed includes the flowing steps; first the Renewing Cleanser, then the Revitalizing Toner and final the Repairing Lotion. The line also includes other lotions, cleansers and sunblocks. It quickly has become one of the most advertised acne treatment in the US. With a long list of celebrity spokesmen/women such as
Ryan Sheckler who is a famous skate board rider,
Jessica Simpson a famous singer/actor ,
Serena Williams famous tennis player and
Vanessa Williams Former Ms USA/singer/actor.

They obviously target all subcultures and ages by infomercials and ads. You can only purchase the products online at www.Proactive.com as well as at kiosk in a lot of shopping malls. They clearly state that there's may not be no cure for acne Proactive Solution says that they treats acne safely and effectively by attacking it at the source. That's where the build-up of dead skin cells and bacteria clogs the pores. "Our Combination Therapy acne management system combines finely-milled, prescription-grade benzoyl peroxide with sulfur and soothing botanicals like allantoin, panthenol, aloe and chamomile. Together these ingredients gently exfoliate your skin, unplug your pores, attack acne-causing bacteria, and soothe inflammation" is the most information they give on their website on how the product is made. They differentiate them selves by saying that their product wont leave your sink dry making it peel or have the chemical smell that other companies have.

Charity Williams who is 18 is a Proactive Solutions user and says "I could start seeing improvements after the first week"



Faith Oliver-Robertson 39 says"After about 3 days... I could definitely tell it was making a difference, because my face was no longer hurting."





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