Friday, November 7, 2008

mar 100/perez - blog

I went to dinner for a friends birthday and realize the power of a specialty product. from the moment that she saw that blue box she had a smile bigger than her face. It didn't matter what it was but she new she loved it even before she opened it. That shows the power of a specialty product, just because its Tiffany's jewelry it makes it the best of the best. Her boyfriend could of went anywhere else and got the same charm neckalece but she would of loved it or treasured it as much because it wouldnt carry the brand.

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