mar 100/perez - blog

Advertising to another level. bath and body works, express, the gap, old navy a few companies that use us to advertise for them. Who doesn't like a sale?? What they do is that they advertise their sales on their shopping bags. So person A buys at the store gets her discount leaves the store happy with her big shopping bag full of stuff. on this shopping bag the company advertises that they are having a sale. Person B on the train, in the mall or walking down the street see's person A with their bag advertising the sale. Person B will then know their is a sale in that store and if its a store that person B likes he/she will go buy at the store to take advantage of the sale.